100%

Companies With Complex Email and Marketing Automation Needs

Lesson Progress

Companies With Complex Email and Marketing Automation Needs

Zoho’s Campaigns and MarketingHub just aren’t as strong as other email providers like HubSpot or ActiveCampaign when it comes to large, well-segmented lists.

Segmentation and integration are weaker.

The UX is cleaner in a more mature product like HubSpot.

Marketing teams often are more picky about the tools they use — there may be some frustration among your team using tools that are frankly less intuitive than the competition.