Customer Success within Revenue Operations

The term “Customer Success” is relatively new (last 20 years or so) — it simply means building better relationships with your customers so that they stick around and keep buying from you.

Some of the main principles of Customer Success:

• “Riffing” during Needs Analyses with business owners/executives
• Helping identify pain points in their customer lifecycle
• Obsessing over helping customers grow their businesses
• Making plans to help customers overhaul their customer lifecycle