Pillar #1, Finding Bottlenecks in the Customer Lifecycle

Pillar #1: We Obsessively Find Bottlenecks in the Customer Lifecycle (Through Detailed Questions & Active Listening)

It is imperative that you understand the unique customer lifecycle of the business you’re working with.

Many have similar lifecycles, but each business is its own living, breathing (hopefully), unique entity.

And how do you seek to understand? Ask, ask, ask good questions and then really listen.

Back to Lesson